Ideas for Viral Marketing

Ideas for Viral Marketing

Here are six ideas to help you start your viral marketing campaign:

1. Purchase the branding rights to a viral E-book. Allow people to give away your free E-book to their visitors. Then, their visitors will also give it away. This will just continue to spread your ad all over the Internet.

2. If you have the ability to set up a forum or other bulletin board, you really have a great tool. Allow people to use your online discussion board for their own website. Some people don’t have one. Just include your banner ad at the top of the board.

3. Do you have a knack for web design? Create some templates, graphics, etc. and upload them to your site. Then, allow people to give away your free web design graphics, fonts, templates, etc. Just include your ad on them or require people to link directly to your web site. Make sure that you include a link back to your site in the copyright notice and require them to keep your copyright notice in tact.

4. Write an E-book. Allow people to place an advertisement in your free E-book if, in exchange, they give away the E-book to their web visitors or E-zine subscribers.

5. Write articles that pertain to your product or service. Allow people to reprint your articles on their website, in their E-zine, newsletter, magazine or E-books. Include your resource box and the option for article reprints at the bottom of each article.

6. You can easily find products on the Internet that will sell you a license allowing you to distribute the product free of charge to other people. Look for those products that provide “branding rights”. That is where you can include your own name, website, and contact information.

Now that you have read all of the above you should know that http://crazyinternetmarketing.com will provide you with all of the knowledge you require to start your online Internet business. But you also need to know that iPas2 will put you in an online Internet business instantly so that you do not have to build one. Everything is ready for you to start now!

Believe You Can by Ford

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Guide To A Successful Career In Search Engine Marketing

Summary:
Introduction to SEM (Search Engine Marketing)

Search engines have become an integrated part of our lives. In today’s world, ‘being online’ is not an option. In US alone, around 7 billion searches are being made every month. Travel, finance, entertainment, education, health or ecommerce, search engines are being used to find information, products and services.

Search Engine Marketing or SEM is the process of marketing a website via search engines. SEM strategies primaril…

Keywords:
online marketing, online marketing community, online marketing careers, seo, search engine community

Article Body:
Introduction to SEM (Search Engine Marketing)

Search engines have become an integrated part of our lives. In today’s world, ‘being online’ is not an option. In US alone, around 7 billion searches are being made every month. Travel, finance, entertainment, education, health or ecommerce, search engines are being used to find information, products and services.

Search Engine Marketing or SEM is the process of marketing a website via search engines. SEM strategies primarily consist of Search Engine Optimization (SEO) and Pay Per Click (PPC) advertising.

SEO is the process of improving natural or organic rankings on search engines. Search engines rank websites based on variety of parameters and each search engine has its own algorithm to rank different websites. However, one common and most important ranking parameter is a site’s credibility which is determined by the quality and quantity of other sites which link to it. PPC is a type of internet advertising in which the advertiser pays an agreed amount to a search engine for every click a visitor makes on the advertisement. It is also referred to as Cost Per Click (CPC), Paid Placement and Search Engine Advertising.

SEM Industry

According to a research by SEMPO, Search Engine Marketing industry was at $9.45 billion in North America in 2006. It is expected to be over $18 billion industry by the year 2011. The SEM industry grew significantly in 2006 as compared to 2005 when it was less than $6 billion in size. According to the same research, while SEO is the most popular form of SEM, it accounted for around 10% of the total spending. However, Paid Advertising accounted for over 85% of the total SEM spending in 2006.

Over the last few years, the importance and the acceptance of SEM has grown significantly. According to a survey by SEMPO, of all the respondents, more than 50% said that Senior Management at their companies are ‘very involved’ in their SEM program. Sales and Brand awareness were the two major objectives behind all SEM programs.

SEM Job Profiles

Growth in the SEM industry has created a strong demand for experienced and talented Search Engine Marketing professionals. This demand is expected to grow even faster in the coming years with lots of new opportunities for existing and budding Search Engine Marketers.

The SEM industry offers various kinds of job roles for its professionals. Given that the industry is still evolving, these job roles are also changing and new roles are being created with new initiatives. For instance, online PR (Public Relations) has gained significant growth over the last year and so is the need for PR writers and marketers.

An SEM professional may be employed for an in-house work or by an agency. For instance, ecommerce companies like eBay, Google, Yahoo hire SEM professionals for their own products and services promotion. However, agencies like iProspect hire people to serve their clients for various SEM assignments. One may also work as a freelancer. Since every activity of an SEM job can be done online, lots of freelancing opportunities exist for independent SEM professionals. Find below the list of some of the key job roles in the SEM industry. Please note that depending upon the size of the organization, some of the mentioned roles may be combined into a single role.

SEO (Search Engine Optimization)

• VP/Director, SEO
• SEO Manager
• SEO Team Lead
• SEO Executive (Link Building, Keyword Research etc)
• Content Writer and Editor
• Account Manager (for organizations who serve multiple clients)

PPC (Pay Per Click)

• Campaign Executive
• Campaign Manager
• Ad Writer or Copywriter
• Account Manager (as above)

Besides the above mentioned roles, organizations also hire technical professionals and graphic designers for building tools and technologies for effective SEM implementation and service.

SEM Salaries

Although there is no official data available on the salaries earned by SEM professionals, the annual salary for an SEM professional in US typically range between $30,000 for an SEM exeuctive to $250,000 for a VP level position depending upon the years of experience and the location. The salary offered for similar roles in India range between Rs 120,000 (approx $2500) to Rs 30,00,000 (approx $65000) per annum.

In-house professionals demand higher salaries than professions working in an SEM agency. The key reason behind this salary difference is that in-house professionals possess stronger domain knowledge compared to an agency professional and thus the role performed by an in-house professional is more critical.

Required Skill Sets

To be a successful SEM professional, one needs a variety of skill sets. Moreover, the skill sets requirement changes with time as per the changing needs of the dynamic SEM industry. Find below the details about the key skills required by an SEM professional.

General Skills

• Strong quantitative and analytical ability
• Excellent communication skills (particularly writing skills)
• Constant urge for learning (industry is dynamic and one needs to stay abreast of the best practices)

Technical Skills

• Sound understanding of Computers, Internet, Email and HTML skills

• SEO techniques – both “do’s and don’ts”

• PPC techniques including specific knowledge about programs such as Google Adwords, Yahoo Search Marketing and MSN Advertising

• Sound understanding of tools such as Word Tracker, Google Keyword Suggestion & Traffic Estimator, Google Toolbar, Google Analytics, HTML Editors and FTP Softwares

• Sound understanding of relevant programming and scripting languages such as PHP, ASP, XML and CSS (for technical positions)

Sales & Marketing Skills

• Ability to understand the customer and the market
• Customer Relationship Management
• Ability to think creatively & bring innovation to the marketing approach

Unlike the software industry where lots of options such as certification exams exist for one to assess his skills, the SEM industry offers limited avenues for skills assessment. Given the newness of the industry, it is justified. However, few options still exist for SEM skills assessment. Find below few such options:

SEM Certifications

• Google Advertising Professional Certification
• Yahoo Certified Ambassador

SEM Quizzes

• OM Careers SEM Quiz
• W3schools HTML Quiz

SEM Learning Resources

Success in Search Engine Marketing requires both learning and practice. The key element of learning in the SEM industry is to be abreast of latest best practices. Therefore, one needs to have a constant urge to learn in order to be a successful Search Engine Marketer. An SEM professional has numerous options to learn SEM concepts and best practices. However, it is critical that one chooses appropriate options for continuous learning. Find below a list of selected learning options.

Discussion Forums – Given the dynamic nature of the SEM industry, participation in discussion forums is considered the best approach to be abreast of latest happenings. Below is a list of some of the popular SEM discussion forums.

• SEO Chat
• Search Engine Watch
• Web Master World

Blogs – Blogs are another powerful source of continuous learning. Find below some of the blogs which publish valuable information about SEM concepts including latest revisions and trends.

• Google Adwords Blog
• Yahoo Search Marketing Blog
• Matt Cutts Blog
• SearchEngineLand

Articles and Tutorials – Some people do not want to go through a complete training or a course. However, they are interested in a crash course or a quick revision. Find below some of the popular SEM articles and tutorials written by SEM experts.

• SEMPO Learning Center
• Beginners Guide to SEO by SEOmoz
• Google Webmaster Guidelines

Online Trainings – A training or a course in SEM offers a structured way to learn SEM skills and provides a good start, especially for the beginners. However, one needs to be responsible for continual learning to be updated about latest trends. A self study based online training offers the convenience of learning from anywhere and the flexibility of learning anytime, compared to a classroom based training. Find below a list of some of the valuable online training programs in SEM.

• SEMPO Institute
• Adwords Learning Center
• Yahoo Search Marketing (click on ‘Find out How Sponsored Search Works.’)
• OM Careers SEM Game
• DMA Training Program

Classroom Trainings – Although classroom based training has some disadvantages over an online training program, the fixed schedule of the classroom training offers a more powerful structure (one’s learning does not depend on one’s mood) to ensure the learning it promises. Find below a list of some of the recognized classroom based trainings.

• SEOToolSet
• High Rankings Seminars
• Search Engine Workshops

Newsletters – Newsletters are a great way to keep oneself informed about the latest happenings in the SEM world. Find below some of the popular and valuable SEM newsletters.

• Search Engine Guide
• SearchDay
• ClickZ News

Professional Organizations – By being part of reputed SEM organizations like SEMPO , one can stay up to date about latest happenings in the SEM industry. Moreoever, such memberships offer exceptional opportunity to network with industry experts. Find below some of the reputed Search Engine Marketing professional organizations.

• SEMPO
• SEOPros

Conferences – Participation in SEM conferences is another great opportunity for training & development, directly from the industry experts. Find below some of the prestigious Search Engine Marketing conferences.

• Search Engine Strategies
• WebmasterWorld Pubcon
• ad:tech

SEM Interviews

Search Engine Marketing is both a Science and an Art. The selection process for SEM professionals may involve a single interview, multiple rounds of interviews or a combination of written test and an interview. A candidate is most likely to be tested on both general and technical skills, as mentioned above. Many organizations first conduct an aptitude test and then follow it up with a technical interview.

Please understand that it is possible that the person interviewing you may not know more than just few SEM buzzwords. The reason they are considering you for a position is that they need your expertise and that you may be the first one to bring that expertise. The company may not be fully convinced about the potential of SEM for them and you may be able to convince them through the interview process. It is critical that before you go for the interview, you study the website of your potential employer and the products/services offered by them.

Some of the questions commonly asked in an SEM interview are:

1. What are the advantages of SEO over PPC?
2. What is Web Analytics?
3. How do you optimize a dynamic web page?
4. What is black hat SEO?
5. List 5 important website elements for SEO.
6. Mention 3 popular PR, Directory and Article submission sites.
7. List 5 most common SEO incompatible issues found on most websites.
8. What are the most common ROI metrics in Search Engine Marketing?
9. What is a landing page?
10. How do you perform keyword research?

Believe You Can by Ford

“Whether you think you can, or that you can’t, you are usually right.” Henry Ford

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Creating Your Vision for Your Business, Career, and Life

Summary:
Many people go through their daily lives feeling overwhelmed. There are so many things to do and there never seems to be enough time or energy to do them all.

Keywords:
goal setting

Article Body:
Many people go through their daily lives feeling overwhelmed. There are so many things to do and there never seems to be enough time or energy to do them all. Is this how you feel about your business, career, or life?

Have you promised yourself that this month you are going to make some serious changes but you just aren’t sure what those changes need to be?

Think about laying out a vision, but make it a big vision. One that encompasses your passion in life and the gifts you have come to share. No matter what the focus of your business or career you have a lot to offer. You are unique and only you can contribute your strengths in your special way. Whether it’s staying at home and raising a family, making the best widget there is, the CEO of a company, a manager in IT Life is not a dress rehearsal so create your vision of what you really want and then take inspired action steps to attract it to you.

Don’t think of creating a little vision for your life, it’s time to stop thinking small. You will also need to let go of the excuse that you don’t have enough time. When that comes to mind think of this quote from Life’s Little Instruction Book, compiled by H. Jackson Brown, Jr. “Don’t say you don’t have enough time. You have exactly the same number of hours per day that were given to Helen Keller, Pasteur, Michelangelo, Mother Teresa, Leonardo da Vinci, Thomas Jefferson, and Albert Einstein.”

These are the same steps I take with my clients to help them make the changes in focus and habit that bring them meaningful results. First you must be willing to take action.

Without changing your focus and habits you will never be able to change the results.

Without taking action you will never move forward and reach the results you want. Coaching is about getting results; listening to what the client really wants and working together, setting out the measurable steps to be taken that result in action and success.

You are responsible for the momentum; it will be up to you to take the actions on your own unless you choose to have the support, encouragement, guidance, and accountability that a coach provides.

Without the forward momentum and inspired actions it’s just a good thought. In order for your business to be successful, to be happy and fulfilled in your career, or prosperous and content in your life you need to have one common thread. Vision.

The process of creation starts with a thought, a great idea, a passionate want, or a dream of something magnificent to achieve. These are the intangible sparks that ignite our drive to move forward and turn the intangible into our reality.

Begin by brainstorming on paper, yes you must write it down to bring clarity, to make it real.

The first brainstorming session should be free flowing, don’t edit your thoughts or ideas. If you are working on your personal vision and your work vision to define what you want and how you want to spend your time, start with the personal vision.

This will give you absolute clarity about what is important to you, what you want, what are the things in your life you are passionate about and that make you feel fulfilled.

Then from there you can create the vision of your ideal business or career and take action to bring want you really want into your life.

Focus on what you really want, be very specific. Don’t just say you want lots of money, a nice home and no stress. Create a picture in your mind of exactly what you want down to the color of the carpet and the list of clients, and then using words draw that picture until your vision is clear.

For example:

I want a profitable and fulfilling holistic health practice.

I want to see clients in three different specialties plus passive income revenue streams.

A full successful practice will have 30-40 clients.

I will work five days a week between noon and six devoting the rest of the day to self-care, gardening, exercising, and spending time with family and friends.

I will make 100,000 a year and take 5 weeks vacation throughout the year.

I love to learn so I will spend 3 weeks a year in educational workshops and training programs to advance my career and myself.

I have several tape sets, workbooks, & learning products that fit into my personal and vision statement providing my clients excellent value and tools that help them to get on track with their lives.

These products are very rewarding to me because I can make money without having to be there. Making a contribution and improving people’s lives is very important to me so this is always something I carry out in my business practices and my community involvement.

I have redesigned my home to be bright and airy and laid out the gardens for ease of care, and to provide color and fragrance from my flowers and tastes and aromas from my organic vegetables. I avoid stress by focusing on the positive and focusing my energy on the things that are really important to me and just let the rest go.

You create what you put your energy on. If you concentrate on all the things you don’t want on all the things you don’t have enough of that is what you will create more of. Start creating what you do want.

Start with your vision; clearly lay out your life, career, and business vision and then take the steps to make it your reality. One of the steps might include hiring a coach to make it happen faster for you.

Believe You Can by Ford

“Whether you think you can, or that you can’t, you are usually right.” Henry Ford

Start thinking you can today!

Arnold and Dennis


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Using Career Enhancement Tools To Become More Successful In Business!

Summary:
Every career can use a boost from time to time. Salaries can increase and job outlooks look better when career enhancement tools are used to benefit the person who needs several things working in their favor in the workplace. Career enhancement tools vary but one thing is clear and that’s the success you can realize by using career enhancement tools.

There are many career enhancement tools you can use to help you become more successful in your job or self guided business. …

Keywords:
career enhancement, career enhancement tools

Article Body:
Every career can use a boost from time to time. Salaries can increase and job outlooks look better when career enhancement tools are used to benefit the person who needs several things working in their favor in the workplace. Career enhancement tools vary but one thing is clear and that’s the success you can realize by using career enhancement tools.

There are many career enhancement tools you can use to help you become more successful in your job or self guided business. Home business owners often use these tools too. Take a look at the list below and see which tools for career enhancement will help you most.

• The Occupational Outlook Handbook which is placed online by the US Bureau of Labor offers career guidance in many different areas. You can find out salary reports as well as educational requirements for certain careers and the general outlook for certain careers.

• Aptitude tests are wonderful job enhancement tools for employers and help employers determine who is suited for certain positions within a company.

• How-to books are great tools career minded individuals will use from time to time. These books include everything from financial guides to skill training in many different areas.

• Books on particular careers which offer real life biographies and case studies are also great in enhancing careers. Individuals use these studies and life stories to relate their experiences on the job with others who have been there and done that!

• Video media is a great way to train and enhance careers of multiple individuals and proves very successful for the training in larger call centers and facilities which train numerous employees.

• Books such as Jeffery Gitomer’s Little Red Book of Selling and Dale Carnegie’s Lifetime Plan for Success which includes How to Win Friends and Influence People are both great career enhancement tools for people who want to get ahead in their workplace.

• Going to see live speakers such as the speakers seen at sales conferences can greatly enhance career opportunities. Speakers trained to help you generate sales or build self esteem are highly productive in helping career minded individuals get ahead in their respective careers.

• Listening to self-empowerment tapes and CDs can greatly boost your job productivity.

• Attending on-the-job training classes as well as technical classes to help you cross train in many different aspects of your work place is great too.

• Being well informed is one of the greatest things you can do for yourself and being a cross-trained employee is one of the best ways to enhance your career through salary increases and better career opportunities.

• Talk to others in your field. Put yourself in the company of others who are not only successful but know they are successful. In doing so, you’ll learn how they are able to be a success and you’ll have the opportunity to rub shoulders with people in your industry who can offer you some sound advice when you need it which can certainly enhance your career!

How to become more successful in business is determined by what you are able to do to self empower yourself in your career choices and career training. You have to know not only how to empower yourself but you also need to know where to find the career enhancement tools to give you the competitive edge.

Locating classes, training and other tools is very simple using the keyword search feature on AOL as well as Google searches. You’ll find the difficult part of finding tools to enhance your career is not in finding the career enhancement tools but in being dedicated enough to do something with them once you locate the tools to give you a career boost!

Believe You Can by Ford

“Whether you think you can, or that you can’t, you are usually right.” Henry Ford

Start thinking you can today!

Arnold and Dennis

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Home business career and choosing a unique online opportunity!

Money making is easy very easy at this time when the world is at your finger tips. Get connected to the web and get your hands on a suitable home business career.

Keywords:
home business career, income opportunity home based business, home décor business, direct sales opportunity, home based businesses for women, home based business residual income, home based business.

Article Body:
Money making is easy very easy at this time when the world is at your finger tips. Get connected to the web and get your hands on a suitable home business career. Many of us run after corporate careers but lack the home based business idea that can build a corporate.

Sounds incredible? It may seem if you are still in the comfort zones of 9-5 career and accustomed to peer pressure and boss pressure. But if you are an entrepreneur and judge things on business prospective you will find a unique home based business opportunity suitable to you.

There are two ways to start a home based small business online.

1. Convert a unique idea to a top home based business. The first way will make you rock the world by storm if you can think out of box and offer the community some thing new. Not necessarily a product, it can be a service or simply an idea. With a few business tricks, you too can start your own successful home-based business.
2. Be an affiliate/member of a legitimate low cost home based business. It is no-risk way to start a home business, though the problem lies in how to choose one from the heap of scams.

Before starting one, let’s discuss what a home based business career is and how it differs from other businesses and corporate careers.
Online home based business idea was originated for 4 things:

1. Financial freedom
2. Work freedom
3. Unlimited growth
4. Residual Income

Financial prospects in any traditional businesses and careers is almost mapped at the time you start, only very few achieve unprecedented growth and success. Besides, in tradition career you undergo peer pressure and boss pressure. You are always under someone’s command – it can be your boss, your buyer, your lender etc.

Low cost home based businesses, how small they may be, there is at work freedom and the rest – financial freedom, growth, residual income come afterwards.

Unfortunately, those 4 benefits have lead to scams. And you should be smart enough to choose a legitimate home based business.

Home based businesses are not restricted to producing some items at home and selling them by the roadside. Today when internet has become the most inexpensive mode of communication, you can take any business such as Data Processing, Proofreading, Direct Marketing, Dating, etc.

Some important tips for low cost home based businesses online:

1. Build as many contacts as many contacts as possible.
2. Maintain a database of your contacts.
3. Build a clutter-free website.
4. Optimize your website for major search engines.
5. Contribute articles and blogs to article centers and blog spheres. Indirectly refer you business in those articles. It will make your stand credible.
6. Send mailers to the visitors.

Believe You Can by Ford

“Whether you think you can, or that you can’t, you are usually right.” Henry Ford

Start thinking you can today!

Arnold and Dennis


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Balancing A Home Business And An Office Career

While many people struggle with just the concept of balancing a career and family life, still others are trying to find a way to have a successful career to pay the bills and get a home business off the ground for the future. Few things are as professionally stimulating in life as running a successful business, but the risks are great and it can take time for the average home business to bring in enough money to support a family or even an individual full time. For this reason, juggling both a day job and a home business is sometimes necessary for a while, if not indefinitely. Here are some traits and tips to properly balance a home business and a career.

The most important thing you’ll need to balance a career and a home business is drive and determination. Juggling both can be stressful and there will be times when you find yourself envious of your friends who have the time to go out, do fun activities with their kids, and basically enjoy a life after work. During these same hours, you’ll be working harder than ever at getting your business off the ground. It will be tempting to quit. Those that can avoid this temptation, and continue to work double time, will be the ones that are successful in the long run. Keep the end goal in mind at all times, and it will be you with all the free time later on down the line while all your friends are stuck in an office all day.

Riding along this same theme, you have to learn how to make the most of the time you have. When it feels like all you want to do is relax and watch some television, you must make yourself stay on the course. People complain every day about not having enough time, but they don’t stop to examine how much of each day is wasted. Weekends, holidays, after work hours. These are the times when you have to sacrifice your rest and relaxation for the good of your home business. Researching, advertising, and creating will be your hobbies.

The last thing you’ll need to successfully juggle your dual careers is patience. Days can stretch into weeks, into months, and even years before your home business is successful enough to support you full time. But if you give up, it will never happen. Have patience, persevere, and eventually it will happen.

Use your drive, determination, patience, and time to make the most out of your dual careers. Have a goal in mind, whether it be making a certain amount of money, furthering an important cause, or being able to make your home business your full time career. By doing this, you will enjoy success.

Believe You Can by Ford

“Whether you think you can, or that you can’t, you are usually right.” Henry Ford

Start thinking you can today!

Arnold and Dennis


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Change Your Career and Change Your Life By Starting Your Own Business

What most aspiring entrepreneurs don’t realize is that the skill set necessary to start a business isn’t out of reach. It’s simply a matter of finding the right tools and using them to your best advantage.

Keywords:
business, career, training, women, men, online college, marketing, business opportunities, business plan, employment

Even if you’re not a born entrepreneur, at some point in your life you’ve probably toyed with the idea of starting your own business. Perhaps you’ve even opted out of your mainstream career to strike out on your own. If you have, you’re among the legions of men and women who have made the choice to start their own businesses.

Unfortunately, many dreams of self-employment turn into nightmares, primarily because many of those who start businesses don’t know how to critically assess business opportunities, how to create a business plan, how to read a financial report, or how to design and implement a marketing plan. Truly, the difference between those who succeed and those who fail most often boils down to whether or not the person has acquired the knowledge necessary to launch and operate a business.

What most aspiring entrepreneurs don’t realize is that the skill set necessary to start a business isn’t out of reach. It’s simply a matter of finding the right tools and using them to your best advantage. These tools can be found in books, through online college courses, through training, or through the mentorship of a successful businessperson.

In a nutshell, these are the steps you need to take in order to change your career and change your life through starting your own business:

1. Identify and build on your strengths. If you are a creative person who thrives on the unexpected, starting a bookkeeping business that requires endless hours of number crunching is a recipe for disaster. You need to assess your talents and interests, and then discover how you can use them to create a niche and demand for your product or service.

2. Create a business plan. A business plan is both your vision for your business and your roadmap to achieve your goals. It must include defining your product or service, identifying your competitors and differentiating yourself from them, and pinpointing funding and financial opportunities.

3. Lay the groundwork. Businesses aren’t built in a day, and you have to go through the mundane tasks of setting up bank accounts, securing business licenses, and jumping through the necessary regulatory hoops.

4. Create a marketing plan. Whether or not your business includes e-commerce, you can be sure that the Internet will play a major role in marketing your new business. But there are many other ways of garnering low cost or free advertising and marketing, and you need to make it your business to learn about them. You must also identify your target market and come up with a strategy to bring your product or service to that market.

5. Pay attention to the details. Many businesses fail because of a lack of attention to details – whether that means sloppy accounting practices, poor inventory control, or missing the deadline for a funding source. Launching a business is a balancing act, and you and your team must walk the high wire with aplomb.

6. Acknowledge and dismiss fear. Fear is what often holds us back from achieving our dreams. There’s no doubt that leaving your career to start your own business is a downright frightening proposition. But with the right tools, you can acknowledge your fears for what they are, and then boldly move forward on your new career path of self-employment.

Believe You Can by Ford

“Whether you think you can, or that you can’t, you are usually right.” Henry Ford

Start thinking you can today!

Arnold and Dennis


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Advance Your Career by Selling Yourself

Often when it comes to our career we are some of the worst salesman of our abilities and skills. We sell ourselves short in our abilities come review time, or accept less than we are worth out of fear that they will find someone else. Instead of building ourselves up and selling ourselves for maximum value we accept what is given to us and end up doing twice the work for half the pay.

One of the most important places you can ever sell yourself is during the interview process for a new job. It is during this process that you should make an effort to build up yourself and sell your skills to the potential employer by making them feel that if they hire anyone else but you they are going to be losing out on an amazing talent. Here are a few tips you can use during your next interview to make the interviewer think WOW!

Dress for success. Clothes make the man (or woman) and you should dress as if you were interviewing for the CEO position.

Research the company and know the background of it. During the interview show that you have done your homework by asking questions or making comments about a recent press release or company announcement.

Ask questions. Most interviewees just answer the questions they are presented and never speak up. Show the interviewer you are truly interested in the company and the job by asking questions relating to the company, your potential job and company culture.

Bring samples of your work. Whether you are an artist or a computer programmer bring a sample portfolio of your past work and share it with the interviewer. Remember, a picture (or document) can speak a million words.

Be ahead of schedule. Remember the golden rule; it is better to be 3 hours early than 3 minutes late. No one is going to hire someone who can’t make it to the interview on time.

Follow-up. Don’t sit around waiting for a letter or a call. Send a follow-up letter immediately expressing your interest in the job and if you haven’t heard back within a week pick up the phone and call. What do you have to lose?

Believe You Can by Ford

“Whether you think you can, or that you can’t, you are usually right.” Henry Ford

Start thinking you can today!

Arnold and Dennis

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A Freelancer’s Guide To Choosing The Perfect Work-at-home Career

If you want to work part-time or full-time from home, you must decide whether or not working being your own boss is right for you. Next, you need to consider what type of freelance work you want to do. Freelancers can tap into many opportunities, both online and offline. Having a successful freelance career starts with evaluating your own skills and requirements in a job and then finding the right match.

Sometimes the best place to start with your freelance career is where…

Keywords:
freelance work, freelance jobs, freelancing, freelance employment, freelance writing

If you want to work part-time or full-time from home, you must decide whether or not working being your own boss is right for you. Next, you need to consider what type of freelance work you want to do. Freelancers can tap into many opportunities, both online and offline. Having a successful freelance career starts with evaluating your own skills and requirements in a job and then finding the right match.

Sometimes the best place to start with your freelance career is where your staff employment had ended. Many people find they can become independent contractors in the field in which they previously worked. You can use your previous work experience as a launching pad for your freelance career. Some ways to use your experience include: finding a company that hires people in your field to work from home; or using your previous experience to become an “expert” freelancer in your field; or starting a business related to your previous field.

Some people look at their freelance careers as a way to break out of their old job. If you’d like to try something completely different, there are many opportunities for entry-level work as a freelancer. Many of these jobs deal with telephone or online customer service. When you work as a customer service agent from your home, you need a reliable Internet connection and a working phone. Companies also hire medical transcriptionists, data entry professionals, and virtual personal assistants to telecommute.

If you want to start your own freelance business, the opportunities are very vast. You can start with a direct sales company and sell products from an established brand to friends and neighbors. You’ll make commissions through your sales and by recruiting other people to sell the products. There are hundreds of direct sales companies that offer everything from aromatherapy products to candles to cooking supplies.

Another option for starting your own freelance business is offering a service in your community. Day care center operators, florists, professional organizers, freelance writers, and hairdressers all have the option of working at home, among many other professions.

Many people turn to the Internet for a source of freelance income. The World Wide Web offers a plethora of job opportunities. You can offer your services online as a freelance web designer, writer or virtual assistant. You can also start an online store that sells your own products.

Decide first what type of job you’d like to do and then work from there. If you are truly a people person and need to get out each day, direct sales or a local service business might be right for you. If you are the type of person who goes online a lot and is comfortable with the Internet, try finding a job or starting your own freelance business on the Internet. If you like the comfort of having a weekly paycheck, look into telecommuting positions.

Once you’ve decided what category of job you’d like, do some research on what it takes to be successful at that type of business. If you feel you are drawn to one particular business or company, then sit on your decision for a week and see how it feels. Imagine what your life will be like as you take on the duties of that job. More importantly, be realistic with yourself about how much time you can devote to your business. Finding the right match isn’t hard when you thoroughly consider your options.

Believe You Can by Ford

“Whether you think you can, or that you can’t, you are usually right.” Henry Ford

Start thinking you can today!

Arnold and Dennis

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Six costly mistakes affiliate marketers make!

It’’s always one of those “I can’’t believe its true” moments for new affiliates once they discover the world of affiliate marketing. When they realize you don’t have to worry about product development or shipping. They immediately jump on board, forgetting to perform their due diligence on the company they are joining. Then soon afterwards they expect to start making money within weeks of starting, but reality always strikes. They are yet to be millionaires. Here are some mistakes and tips on how to avoid them.

1, Lack Of Patience: Patience is a Virtue like they say. It took years for MacDonald’s to be a successful; it took years for Microsoft and other big companies to take off to success. Infact most business takes up to 5years to start seeing profit. Treating your affiliate business as a real business is important. Super affiliates that earn $20,000 a month took years to get to that point. Research a program before signing up. Commit to stick it out. If they offer guides and training take advantage of it. Update and maintain your site with fresh contents. Don’t jump ship when the going gets tough.

2, To Many Programs: Avoid the temptation to subscribe to too many programs. When the going gets tough, its easy to think the grass is greener the other side. The problem about subscribing to too many programs at the same time is that you’ll fail to give them the attention and focus they deserve to make you money. I recommend two or three programs at the same time to enable you turn your hard work into cash.

3, Wrong Choice Of Program: When it comes to choosing affiliate programs, choose the ones that have a generous commission structure, and that pay their affiliates easily and on time. Have affiliate products that fit in with your target audience. Choosing programs that offers products that might not interest people means no commission or money for you. If you join a program that offers products that are “hot” you will be competing with thousands of others who are promoting the same product. Choose a niche you KNOW information about! Check the profitability of that niche.

4, Generalized Marketing: Focus on Niche Marketing: Focus on a tiny niche, the tinier and narrower that niche is, the better. Try improving on a single key aspect of your business at a time. Putting your efforts in one of two ways will help you achieve your affiliate program goals. Try getting people to join your list. Then keep in touch with them by sending out valuable info.

5, Organic Traffic Only: Another mistake most affiliates makes is the idea of generating only organic traffic. This form of traffic that is naturally generated by a website, is a myth. There is no such thing! Organic traffic is the one that is created by the website naturally. This concept is nothing but a fairy tale story and this is not a reality.

6, Link Exposure: Hiding your affiliate link on your website is crucial nowadays. Most affiliate marketers still make the mistake of making there links visible. The truth is that internet users have become more sophisticated and the honest truth is that most web users won’t click on an affiliate link or anything that looks like it. You’ve got to learn how to hide your affiliate links to ensure click through’s. Also, stories of people’s affiliate links being changed to divert traffic has happened and is still happening.

There are many big mistakes made by affiliates that can be easily avoided, but these are just a few of them. However making mistakes in business are inevitable and important. I recommend failing and making mistakes fast and early in your business than learning from them. This would move you forward towards success.

Believe You Can by Ford

“Whether you think you can, or that you can’t, you are usually right.” Henry Ford

Start thinking you can today!

Arnold and Dennis

Get more website traffic now!